Free online games john deere drive green: How customer experience is driving supply chain innovation

To find out how organizations were approaching supply chain innovation, BluJay Solutions commissioned a study and survey titled “Competing on Customer Experience: The Driving Force Behind Supply Chain Innovation” with research firm Adelante SCM 2 . The study reached out to manufacturers, retailers, logistics service providers, and various supply chain companies throughout the Americas, Asia-Pacific, and Europe, Middle East, and Africa. The results found that for “most supply chain organizations, delivering an enhanced customer experience (CX) is a key performance metric.”

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